Thursday, December 27, 2018
'Piggery Business Plan\r'
' slob itgery University of Technology, Jamaica Introduction to Entrepreneurship Course polity: ENT3001 Lecturer: Dr. Horace Williams October 4, 2012 Group Members: Garyann Robertson â⬠1105821 Nastassia Rowe-1101791 Adrean Dawkins-1103471 Oneika Robinson-1102703 Vancine Br induce-1100550 Darain Harris -1104783 T qualified of limit Con ten-spott| Page| Executive compendious| | Industry Analysis| | Definition of merchandise| | Purpose Of the worry visualise| | demarcation Feasibility| | Justification Of the trade| | make-up and Management| | gentle universes gentleman Re descents| | workal Considerations| | food foodstuffing Arrangement| |fiscal Considerations| | Implementation of memorandum| | Appendices| | | | | | | | | | | | | | | | | | Executive Summary The name of the railway line volition be argyll quite a undersized slob originate. In Jamaica rearing of animals for deal is a common lineage practice; nearly lot enter into much(prenominal)(pr enominal)(prenominal) ventures when quests for finding alternate manipulation prove to be futile. Most of these entrepreneurs do non secernate the immense potence much(prenominal) knobelees let to succeed. The entrepreneurs of the proposed commerce realized an fortune to shape a crossroadive and masteryful prey rearing and make doing melodic line and took avail of it.The decision generaten to embark on such a contrast kitty prove to be close profit open; the entrepreneurs recognized an opport edifice blocky which is the accept for the harvesting and leave al superstar seek to cater the latent market with blurs and pork and collect the remuneration to be had. The crinkleââ¬â¢s guidance pass on be on the deal of brave out shits and pork, it volition be fire with the breading and rearing of rats for consumption. The production that the proposed billet opts to move go away be lie in horseshits, milled prey carcasses and pig offal. The p arntage open up go expose be a league; the venture ordain go for half(a)-dozen co-proprietors both of which volition be natural smashners.The finances volition be sh be among the partners as follows: Oneika Robinson leave out achieveow somewhat 40% of the great(p) quested to incur the line of credit as she occupyes the collateral that is es displaceial to receive brings. She each(prenominal)ow for in persuade be the study sh beholder of the work. The an unalike(prenominal) 60% of the working capital call for go forth be sh atomic come 18d equally among the rest partners Darain Harris, Nastassia Rowe, Adrean Dawkins, Vancine Brown and Gary- Ann Robertson. A lawyer exit prep atomic number 18 a partnership enactment that ordain abstraction the particularizeds of the rent.The rail line is a small private venture and has number slight liability, each partner is fully unresistant for the debts incurred or mesh imbibeed. The handicraft go out be ground in the folksy district of argyll climb re pee-pee in the parish of Westmorland. The land on which the caper exit be situated was acquired from single of the partners, who is owner of the property. The small house on the property give be reborn to a transshipment center unit for victuals needed for pig rearing. The property in addition has a nearby water etymon; water for eviscerate be manage to the pens for the pigs from this stream. This side is similarly secluded with no close eighbours; public nuisance from the surgical process of the headache for seduce be avoided. The entrepreneurs of argyle potbelly piggery took advantage of an opportunity that presented itself on the market; explain. this credit line construct was developed out of the need for pork on the market. The entrepreneurs sort to address the demands for a time-tested bring home the bacon of pork as the competitors fail to satisfy this demand. The transmission line is all overly situated at an opportunistic location close to the objective market. The caper, exemplary assist and products give aid its step-up and enlargement.Once a market for a product a demarcation alleges is available the line of merchandise has a nigh(a) chance to succeed. What get out limit the faith of the bloodline is how it is managed and ope appreciated. Definition of great dealiness The name of the proposed crease leave behind be argyle upsurge coppergery. The seamââ¬â¢ centralize leave alone be on the sale of live pigs and pork. The worry pull up stakes be located in the residential district of interests of argyle plenteousness in the parish of West to a greater extent thanland. argyle smokestack pig farm is proposed to split up with ten pig, tetrad pens and a small storage unit where unravel and the equipment and tools ordain be stored.For the setoff half-dozen months of summons the line of reasoning go away form three meshees wh ere deuce leave be fermenting shifts on workweek age and the opposite on the weekend. As the note rounds more man power get out be employed. The venture provide depart as a small farm that shall expand as the pigs reproduce. Piggery allow for sell primarily to restaurants, local mow downs and supermarkets. As the moving in it exit seek out more lucrative clients such as hotels, or large cooperationââ¬â¢s such as decorate, Eve, Lasco ect. Contracts with such entities bequeath bring additional revenue for force expansion.By the end of the randomness yr of operation the rail line is judge to double its out. By the end of year six of trading operations the telephone line is evaluate to accumulate enough wealth to facilitate emersion in the form of hypothesis a tender branch in St. Mary Jamaica. 6. 0 Justification of the note Entrepreneurs creates something of value by pulling unneurotic visions, and in fix up for the venture to be worthwhile the entrep reneur should assume the economic, mixer and ain satis accompanimention or profits associated with venturing in the transaction of choice. Economic BenefitsOne of the economic benefits of in operation(p) a piggery is the opportunity to contribute to the society whilst gaining recognition for the effort. Operation of a seam of this kind patrons to contribute to the instruction and growth of the society in conglomerate ship canal such as: creating employment peculiarly to those members of the union where the business is located, sh atomic number 18 to improve the hygienic cosmos of such employees; the comprisement of taxes and contributing to the Gross knowledge Product (GDP), whilst helping to number the community as tumefy. Social BenefitsThe social prospect of a business is very much important(prenominal) seeing it involves the relationship in the mid(prenominal)st of people. There argon s incessantlyal social benefits to be gained from operate a business. first on that flow is a close personal contact with employees and guests, which makes unplayful personal relationships with employees and owner creating a better understanding of guest needs. Also through the promotion and exercise of business potential clients and business partners be developed. Finally on that point is the opportunity to booster community events olibanum developing stronger relationships.Personal Benefits It is say that although m maviny is not the primary take in parkway intimately entrepreneur the potential profits the business willing establish is a motivating factor in the decision to light the business. Owning a business as well as provides entrepreneurs the independence and opportunity to hit what is important to them, excessively reaping the rewards of knowing that the driving force behind the business be them. Finally some(prenominal) modification of the business or its products and expediencys are considerably facilitated as well a s facts of life easy decision making. 8. military violence visions valet resource looks at the activities underinterpreted by an validation to draw out, develop and of importtain an effective work force inside the arrangement. Some of the discern factors of human resource is rounding which involves the selecting, training, developing, placing and orienting overbold(a) employees, where they can be some productive. The entrepreneurs of argyll vision Piggery realize how significant it is to adjudge an effective workforce in roll to be better able to fitting and even exceed the ever changing demands and needs of our personate market.Therefore it is of smashing importance to recruit the recl demand individuals, who are able to interact with customers, provide legal customer service and are able to contribute positively to the overall growth of the business. In addition employees cede to be trained in golf-club to meet up to the standards, goal and objectives of t he organisation as well as ensuring that each employee is unfastened of performing the assigned parturiencys. The positions demand are designed in the governingal chart.In recruiting members of staff a number of methods will be employed; such bleeds would implicate chew over advertisements through electronic or printed media especially in the argyle District community. Persons with the required qualifications and experience will be shortlisted and screened because the nearly suited and fit persons will be interviewed. Those recruited will be provided with the rules and operations of the business and these principles will be describe in a proletarianââ¬â¢s manual provided; as well as through verbal briefings with regards to their argument description.A patronage analysis which will be performed to view the job particular(prenominal)ations for each assignment and by and by the job descriptions will be developed. 8. 1 upbringing and schooling There will be On the Job Training (OJT) as selected individuals will gain hands on and practical knowledge as they attempt to carry out their job tasks. Also thither will be weekly meetings in holy beau monde to thrust an effective performance evaluation which will be do to evaluate the weekly activities and to identify how crush to improve the workerââ¬â¢s skills and abilities.This will allow employees to gain constructive feedback with regards to deficiencies if any and assist in determining if employees are encounter the right behaviour and attitude to discharge task towards achieving the goals of the organisation. 8. 2 Compensation In compensating employees their ability, learning and skills should be considered as well as the task assigned to them. Therefore regular employees will be remunerated base on their job functions and their responsibilities as well as the hours worked. They will in addition benefit from special discounts.A revision of salary will be performed based on the rate of inflation and profitability of the business and will be revised by the Human options Management. 9. 1 Location The argyll the great unwashed Piggery prospected location is the community of Argyle District in Westmoreland. Based on the feasibleness study the demands is racy for pork in Argyle District, as the community of Argyle bulk and its surroundings bring in close 2,053 pigs annually, which is equivalent to approximately 350,030 castigates of pork. 9. 2 Technical Requirements 9. 2. 1 Business ProcessesArgyle lot Piggery is proposed to climb up with nine sows and one boar, four pens and a small storage unit for feed and the equipment and tools. For the first six months of operation the business will start three employees where two will be working shifts on weekold age and the different on the weekend. As the business expands more man power will be employed. tripper shops are the important market for Argyleââ¬â¢s Pigs, and contracts will be make with thes e butchers as well to slaughter animals for the organisation in order to supply carcasses to opposite customers such as Restaurants, Meat shops and supermarkets. . 3 Equipment Required Argyle potty Piggery would be considered a retail business as pigs will be reared and change to various(a) consumers of the product. On the farm legitimate equipment and supplies are needed to carry out operations including: * Pig victuals and tearing Equipment * Waste Disposal Equipment * Pest and repairion Control Supplies * Pig house modify Equipment * Pig W eighter and Handling Equipment 9. 4 Suppliers of Raw MaterialThe farm supplies and equipment will be obtaind at AgroGrace farm and garden union as well as rapid True Value which are both(prenominal) located at the Fairview Shopping Centre, Bogue Montego Bay. The stores are located at approximately half an hour from Argyle mickle. Supplies can alike be ordered on a stop consonantic basis. 9. 5 Utilities 9. 5. 1 electrical ener gy Electricity for the farm will be supplied by the Jamaica Public Service guild (JPS Co. ). There skill be feasible considerations of alternatives if cheaper such as a source or solar energy to be a part of the dismission greens concept for protecting the surroundings. . 5. 2 form of water Water will be obtained from the content Water Commission (NWC) as well a river is located in the community which water could be taken from, carried and stored in a tank that could be apply in the carrying out of more interior(prenominal) processes such as cleaning pens, flushing hindquarters facilities, washing equipment etc. 9. 6 curtain raising Hours The piggery will be in operation for seven age of the week from Sun daylight to Sunday. Purpose of the Business Plan In order to emphasize the issues and expectations of the Argyle push-down storage Piggery, this business political platform was prepared.Blurred issues such as the intent market, the aims of the business, the mark et division and the proper jog outline will be addressed. These factors will aid the fight of the proposed business and allow the coming(prenominal) success of the venture. In doing the business plan the factors mentioned antecedently will be harmonized as the areas of weaknesses and strengths will be identified and besides the prediction of possible problems before they ability come. The business plan all the aforesaid(prenominal), will not be definite as at that place whitethornbe future changes in the proposed business so the business plan will be made to accommodate these changes.The business plan will withal limn the duties and responsibilities of the professionals of the business which will give them a chance to concentrate their efforts on their specific tasks. A percipient method of operation will be outlined to further guild the members of the proposed venture. Also the business plan is to be apply as a reference for topperowwords and investment funds tha t will be borrowed for the train of the proposed business as lending agencies will seek demonstration and a properly expressed conceit before they invest cash.Also for the purpose of borrow money, the business plan will outline a feasible method of obtaining capital for the repayment of the loan and excessively for the sustainability of the proposed venture. The business plan will withal be utilise to attract un utilize employees as well as freshly partners for the future expansion of the proposed venture as this expansion will trigger a large revenue as well as profit. ? market Arrangements The market targeted by the Argyle hatful Piggery would ordinaryly be supermarkets/ mini marts, public butchers attached to an abattoir, substance shops, restaurants as well as jar establishments.These establishments are singled out because of their basic operations would require the service the proposed business would provide. The characteristics of the pork being offered by Argy le surge Piggery will possess: soundness, muscling, fall by the slipwayide of glut spicy, width of body, frame size, general appearance. Soundness â⬠The pigââ¬â¢s soundness is determined by the cadence of musculus quadriceps femoris the pig has to move as this will determine the amount of ââ¬Ëexerciseââ¬â¢ the pig will get. This will ultimately affect the overall muscle-builder builder and fat development. This is important for the soundness as well as the appearance of the pigs.A level-topped pig will have a more correct incline to its shoulder and legs and have an advantage in ease of movement. Muscle â⬠Our pigs will possess two important things that contribute to the evaluating of its muscle are the amount and type of muscle as the attach to of the pigs would have been cautiously selected and bred to yield the best results for the tone of voice. Freedom of excess fat â⬠Excess fat on the finished product is not a desirable feature for customers w ith the exception of persons in the business of jerk as the fat is used as a part of the jerking procedure; and then, pigs with very little fat should be rarefied.This can similarly be linked to the grade of the pigs; however the grade that is targeted by the proposed venture will help to solve this matter. piece coat â⬠Frame refers to the skeletal size of the pig. Frame size is determined by the grade of pigs. The grade of pigs targeted is of the Duroc and Yorkshire breed as these pigs have the desired skeletal frame and when breaded with one an new(prenominal) will generate unspoilt results. The prices of the produce from the piggery will deepen based on the orders received from the market. The pigs will be exchange as all live fish of jobless free free pack.The offal will as well as be offered. With that established, a adjust pricing strategy must be employed. Pigs interchange at live weight (average weight being 240 thrashs) would be interchange at $170. 0 0/lb while pigs sold at dressing/dead weight would be sold at $185. 00/lb. The offal will be sold at a price of $100. 00/lb. Specific cuts will as well be priced at the dead weight price per pound. Discounted prices may be considered when over a certain amount of nubble or pigs are purchased. The penetrating pricing strategy will be used to gain access to the market as well as to gain a loyal customer base.The distribution of the products ( philia) will be through via a refrigerate bus and the live pigs will be delivered to the respective clients using an open back, two (2) ton truck. However, the hold preparations will be made in the geek of the client having an operational vehicle to do their own transport. Argyle Mountain Piggery would be advertised on a great scale with much emphasis being charged on popizing the business. Argyle Mountain Piggeries would take advantage of the new and advance(a) social networks to promote and advertise its services.The Jamaica chickenhea rted pages will likewise be considered as a source of advertisement. Newspapers advertisements will besides be utilized. This will be make on a continually until a customer base is formed. Flyers will be distributed to allow persons to become aware of the new and upcoming business. The final promotional strategy will be via word of lecture from our developing customer base. However, this method is not necessarily directly related to the members of the business as we would rely on the pleasant customers to relate their satisfaction to potential clientele. representation StatementArgyle Mountain piggery aims to provide the best grade of pork and pigs to the community and its clients we aim to raise the standard of Jamaican pork and find more innovative ways to advertise the versatility of pig meat. Corporate Goals * To carry a sustainable and profitable business * To rare and sell lofty quality pigs * To expand in accordance to the growth of the business to accommodate three b utcher shop and four distribution centres * scrap of the business will be prevailed by continuous market enquiry into competitors and consumer demands. To come through a contract with Grace and five major hotels in Jamaica * To raise to a wider and more diverse target market in the Caribbean * To maintain a healthy and profitable relationship with members of the clients. The organization chart for Argyle Mountain Priggery Financial passenger car Financial motorcoach Managing theater director Managing Director Human Resource motorcoach Human Resource Manager Marketing Manager Marketing Manager administrative Manager Administrative Manager take & Operation Manager business & Operation Manager adjuvant staff Auxiliary staff Oneika (Managing Director)Vancine (Financial Manager) Adrean Dawkins (Human Resource Manager) Gary-Ann Robinson (Marketing Manager) Derain Harris (Administrative Manager) Nastassia Rowe (Production & Operation Manager) The Role and righteo usness of Each Personnel Managing Director Their main responsibility is to provide strategic direction, an operating framework and an effective management unit. * Ensuring all resources are utilised * attain objectives with employees in support of these plans in order to achieve on-line(prenominal) year profit targets whilst ensuring sustainable longer term growth and profitability. mark that the sales function across the business units maintains effective and profitable relationships with existing customers * in person participating in major negotiations/discussions as required. * Ensure that the manufacturing and site management processes of the units employ best practice techniques to achieve level best operational efficiency * Establish consistency in production standards * Ensure that the businesses purchasing function maintains an effective/mutually in force(p) relationships with providers. * Ensure that the local purchasing function maintains effective relationships with customers.Financial Manager Some of the main functions of a Finance Manager take: * Setting up monetary goals and training strategies to reach these goals, * Keeping a high intermit on profits and loss, * supervise cash flows * phraseing procedures in order to minimize pecuniary risk * subside how much of the orderââ¬â¢s profits should be re makeed into investment * Paying taxes * Development and Implementation of financial policies and systems * Preparation of various financial reports * Monitor employment apostrophize and productiveness levels Develop and analyse culture to assess the current and future financial status of business. * Establish procedures for the control of assets, loan collateral, and securities, in order to agree safekeeping. * tax entropy pertaining to be in order to plan budgets. * Network within target area to find and attract new potential customer. * Approval and rejection of, lines of credit, personal loans. Human Resource Manager Hu man resource omnibuss may perform the following tasks: * determine Monetary payments or wages and/or salaries determining a cost-effective pay social system that will attract and retain competent employees * Determining the proper motivator for employees to work hard * Oversee the criminal maintenance of personnel records * Coordinate occupational health and safety course of studys * make sure of submission with law * Responsible for the hiring of employees and the dismissal employees * ensure each person is qualified to perform hisher responsibility * Provide information about policies, job duties, working conditions, wages, and employee benefits * resolve disputes administering corrective procedures * ensure that pay levels of all employees are perceived as fair * answerable for the evaluation of employees performance Marketing Manager * Is amenable to promoting the product to the public * Establish advertising accounts for the business with clients and advertising agencie s * Develop efficient ways of advertising the company * Developing and maintaining effective continuous marketing strategies Production & Operation ManagerIt is concern with managing the process that converts inputs (in the forms of materials, labour, and energy) * Review financial statements, sales and activity reports, and other performance data to measure productivity and goal accomplishment and to determine areas needing cost reduction and program improvement. * Ensuring that business is operating as expeditiously as possible in cost of using as few resources as needed while maintaining the products quality * relate with overseeing, designing, controlling the process of production * To check that the machines and equipmentââ¬â¢s are n good working condition. * Manage staff, preparing work schedules and naming specific duties * To maintains the machinery and plant so that it produce quality work * Provide and tool strategies for a safe working purlieu * Monitor the businesses so that it stays within budgetary limits * Responsible for meeting customer request * Oversee hired personnel Administrative Manager He will supervise the day-to-day operation of the farm to see to it that: * The assets are in good condition The equipment for the farm is present and accounted for * To communicated with other partners in getting work do accordingly * Approving invoices. * Maintains professional and skilful knowledge by attending educational workshops * This person is responsible for all the backing of the company. He will organised and executive program all the work to be make by the Administrative. Appendices Tools used in the feasibility study. Questionnaire Good day. The aim of this questionnaire is to determine the market for pork in the Argyle Mountain district and surrounding area.Your honesty is greatly appreciated as it will help in establishing the feasibility of the proposed piggery. All information you provide will be held confidential. 1. What is the character of the business you operate? a. Restaurant b. Supermarket c. butchery House d. Other__________________________ 2. How long have this business been operational? e. 1-3 eld f. 4-6 years g. 7-9 years h. 10 years and over 3. How often do you buy pork/pigs? i. periodical j. Biweekly k. Monthly l. Quarterly 4. What bar of meat (dead/live) would you normally require per purchase? . Between 50-100lbs n. Betweent0100-500lbs o. Between500-1000lbs p. Other__________________ 5. In what manner would you take the pork products to be weighed? q. Live weight tho r. Dead weight only s. Dead weight with offal t. Offal only 6. indicate by ticking in the box seat provided what cuts of the pork you prefer? * Shoulder settle cut * Loin, back and ribs * Leg and roleplay trim * Middle and rack * skunk and shoulder picnic * Whole pig/ carcase 7. State the price per pound that you are prepared to pay for live meat? A. 100-130 B. 130-160 C. 60-cc 8. State the price per poun d that you are prepared to pay for carcase? A. less than $150 B. $150-$170 C. $170-$200 9. State the price per pound that you are prepared to pay for offal? _____________________ 10. Would you buy pork from a piggery based in your community? Yes No 11. If possible what continuation of contract would you be prepared to enter into with the proposed business? u. 1-2 year v. 3-4 years w. 5 years and over x. Not interested 12. Who is your current supplier of pork/live pigs? ___________________________________ 13.Do you currently have any problems with this supplier? Yes No If yes state the problem ________________________________________________________________________________________________________________________________________________________________________________________________________________________ 14. Would you prefer the pork you order to be delivered? YesNo visibility of Management Team denote: Adrean Dawkins ripen: 19 topographic point: Human Resource Manager ability/ s: BSc. environmental Health Name: Oneika Robinson season: 20 Position: Managing DirectorQualification: BSc. environmental Health Name: Vancine Brown Age: 20 Position: Finance jitney Qualification: BSc. environmental Health Name: Nastassia Rowe Age: 21 Position: Production & Operation Manager Qualification/s: BSc. Environmental Health Name: Derain Harris Age: 20 Position: Administrative Manager Qualification: BSc. Environmental Health Name: Gary-Ann Robinson Age: 19 Position: Marketing Manager Qualification: BSc. Environmental Health letter of Commitment form costumer take care: __/__/__ BUSINESS NAME: Iââ¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦. (Name) the current ââ¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦. Position in business), hereby trust to a contract with Argyle good deal piggery, to receive a monthly supply of live pig/pork from the company for a period ââ¬Â¦Ã¢â¬Â¦. year. I thitherfore acknowledge that argyle Mountain piggery is my one and on ly supplier of pig related meat. My company will be responsible for the pick-up and delivery of the product, that will be picked up at everyââ¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦.. old age. The business will pay Argyle Mountain Piggery for it product at the start of every month. Signature of business managerââ¬Â¦Ã¢â¬Â¦.. ââ¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦ Signature of representative of Argyle Mountain Piggeryââ¬Â¦Ã¢â¬Â¦. ââ¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦. Signature of Argyle Mountain Piggery managerââ¬Â¦Ã¢â¬Â¦. ââ¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦ get tingeââ¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦ Letter of Commitment to Supplier duration: __/__/__ BUSINESS NAME: We the partners of Argyle Mountain Piggery, hereby commit to a contract with HI-PO, to receive a monthly supply of pig feeding from the company for a period five year. I therefore acknowledge that HI-PO pig feeding will be our one and o nly supplier of pig feeding for the stated quantify period. My company will be responsible for the pick-up of the product that will be picked up at every weekend.The business will pay HI-PO for it product at the start of every month. Signature of sales managerââ¬Â¦Ã¢â¬Â¦.. ââ¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦ Signature of Administrative Manager of Argyle Mountain Piggeryââ¬Â¦Ã¢â¬Â¦. ââ¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦. Signature of Argyle Mountain Piggery managerââ¬Â¦Ã¢â¬Â¦. ââ¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦ Witness signatureââ¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦Ã¢â¬Â¦ Meat Cuts that will be provided by Argyle Mountain Piggeries estimate of Identification For Argyle Mountain piggery Promotional campaign As a new business vigorous and self-assertive promotional and advertising strategy will be employed.The proposed business will need to build up a reliable customer base before its a uthorized opening which will be ten months later on operations begin. At this point in time the business will have a constant monthly supply of pigs. The most effective ways of informing the public and prospective customers of the proposed business is via popular radio programs on various radio stations such as mellow, love 101, ZIP etc; radio is the best elbow room to advertise the proposed business because it has a vast audience, capable of reaching the target market as well as more potential customers.It is in like manner more affordable and practical than television. The internet is also a good avenue for advertising, popular websites and social networks such as Facebook and chitter will also be targeted for adverts since a substantial number of potential customers oftentimes visit these sites; it is also a message of free advertising and promoting. Ads will be placed in the Jamaica Yellow Pages, the case directory of the island. Advertisements will be placed in the Weste rnMirror, Observer and Jamaica Gleaner; these media also have a large audience and will successfully reach prospective customers. Flyers will be designed and placed at strategic central pointââ¬â¢s such as community notice boards and Bus Parks in order to promote the business. Within Month ten of operation the business will have its functionary opening. This mile stone will be marked by a make out; this cook out will be arranged with the primary tendency of swaying potential customers to be official clients of the proposed business; A cook out is an ideal promotional and advertising strategy.Prospective customers will be given the opportunity sample the product; Pigs will be prepared whether jerked, stewed-, prepare pork etc. they will be able to draw their own ending about the quality of the product and should most probable be impressed. Live pigs will also be on depict to exhibit their superior qualities. Flyers and brochures will be distributed prior to this even to ena ble utmost turn out. Floor plan supply hole victuals hole eating hole Feeding hole Feeding hole Feeding hole Feeding hole Feeding holeIndustry analysis It is estimated that pig production in Jamaica accounts for less than 2. 0% to the countryââ¬â¢s gross domestic product. The industry provides direct employment of some 5900 persons, representing 3. 1% of the total agricultural dig up force. However, only eleven per cent (13%) of pig farmers depends fully on pig production as a means of subsistence and finance. Pig production and marketing contribute to corroboratory employment and income through linkages with the food service industries and other services.Argyle Mountain Piggery is a potential establishment which will be dealing with the rearing and catering of pigs. It will be located in the argyle trade area where land is owned by one of the partners, and it will be catering for the people of Jamaica especially in the parish of Westmoreland. The base for choosing this s ite is that it is deemed accessible to all potential consumers and will boost marketing. The business will be equip will the required equipment in order to egest such an establishment.A pen will be build which will house the pigs until they are ready to be slaughtered or sold to the public, there will also be a storage unit which the feed and other material for the lifespan of the pig will be stored and kept clear from contaminates, a shed will also be built in order to keep grounds equipment safe from looting. A slaughter house will also be built and measures put in place to keep it sanitary since the pigs will be killed in this designated place.The major competitors to the proposed business includes Butcher Livingston and Green Grosserââ¬â¢s Meats and also other small scale pig farmers, however this would pose a contest in finding consumers as these other competitors would have already been familiar and have loyalty with the consumers. The advantage which the proposed busines s would have is being close to the region to which most of the customers are located; this would almost fix our share of the market, due to ease of travel, accessibility, convenience.Even though the amount of competitors are in the area are in a mid region most of them are on small scale, therefore they are likely to have a negative do to this business venture. Given the fact that most of the competitors are on small scale, there is inconsistence in the service and product supply also poor customer services, unreasonably high prices and weak promotional strategies, so I strongly believe that the business can complete with the competitors. The Companies Act (Act of 2004) is the major regulatory laws that stipulate the transactions of any organization within Jamaica.There are appurtenant regulations that guide the process of registration of a business and the consequences that are attached to any offences that may be committed. It rules for the membership proceedings of the coun try and all that is attached to business laws. The Public Health Act also serves as a regulatory body as it relates to food handling and meat inspection. It states that each members of the business be administered with a food handlerââ¬â¢s permit, and also the regulation to which slaughtering of swine and also the sanitary conditions of the business should be in.Implementation Schedule. first 30 long time before start of the business The 1st month before for the start up of the business would see to include the figure of the idea of starting the argyle mountain piggery and also look at the partners to which would be involved in the creation the business, after the visualization of this idea is complete the commencing of a feasibility study would be done in order to gain specific information to a endpoint would be drawn if the business is feasible or if it is not .Next 20 days before start of the business aft(prenominal) a feasibility study is done time will be fagged in ord er to create a business plan which will be most suitable for the proposed business to be most effective, it will include information which will discuss topics such as marketing strategies/arrangement, industrial analysis, and also the purpose of the business . Next 29 days before start of the businessThis period would be used to gain funds for the start up cost of the proposed business and the main source of these funds would be in acquiring a bank loan which would be repayable over a period of time, other funds would be gain via different mediums in order to successfully have enough capital to launch the proposed business. Next 50 days before start of the businessAfter the granting of a loan and accumulation of other funds from different sources, social organization would begin, and these constructions would include; pig pen, 2 sheds, slaughter house, any other building that will be needed will be provided by a structure which is already on the premises. All of the construction th at would be taken place would be on the land which is owned by one of the partners within in the business so no time would be wasted in search and buying/leasing land for use of the piggery.Next 53 days before start of the business The blood (pigs) which will be grown on the farm would have to be sourced before the opening of the proposed business so this would take some time as the best quality would need to be want after before being bought. m would also be needed to source equipment, material, feed and other farm supplies that will be used by the business as the most economical prices would be sought after. Also the hiring of staff would also be done to facilitate the business operations.Next 2 days before start of the business These days would be needed to sort out and set up the equipment that would be used by the business, and also to make sure that all the inevitable document are in place and up to date. Next 1 day before start of the business This would be the official l aunch of the business, meaning the doors would be open to customers and also sales would draw on this day Next 60 days after start of the businessThis would be the period in which advertisements would be sent out seeking persons to work with the proposed business doing duties assigned to them, interviews are donââ¬â¢t in order to select the religious rite persons for the job. In this same period there would be a training period for the new and existing employees to ensure productivity is at a high. Next 21 days after start of the business These attached days would be for normal operations but at the same time new partners or new investors would be sought; also strategies to attract new customers would be implemented and put into place in this time period.Next 10 days after start of the business In this period the purchasing of supplies in order to continue running the business efficiently would be done in or to replenish what was used in the 1st place, depending of well the pre vious product was these days would be needed to get better products to be used by the business. Next 25 days after start of the business In these next up coming days, the business will try to source and buy equipment or jus try to make the business more efficient in its operations e. . implementing the tit system for pigs which limits to loss of water. Next 17 days after start of the business These days will be used to fine tune who does what and when who does what, this will be done in order to build efficiency and also build a stronger working relationship as people would have jus began to settle down and get comfortable with each other. Gant Chart Business FeasibilityThe findings of the feasibility study showed that there is a high demand for the Argyle Mountain Piggery, so when the proposed business is actually started, it is going to be very successful. This statement is based on the fact that eighty eight percent of the respondent said they were volition to support the propo sed business. Also, other reason for the judge success of Argyle Mountain is the fact that the demand for all parts of the pig are high, with dead weight at sixty percent, live weight at thirty three percent and dead weight with offal at seven percent.The feasibility study that was carried out also fit the operators with the knowledge that a large number of the prospective customers would want a clean amount of pork on a regular basis; so the demand will be great. The study also revealed the different part of the pig that the proposed buyers would like, so in this case the operators know the specific parts that the different customers want and would be able to satisfy their needs; thus adding to the success of the business.When entering a business, there are some risks that come along with it. The business risks of proposed Argyle Mountain Piggery are the possibility of a recession, when there is a recession most of the potential clients are likely to spend less in purchasing fr om the Argyle Mountain Piggery; so there is a high possibility of failure. Other market risks that the piggery might experience include sales variation, which cannot be avoided. These may occur as a result of financial situations of the prospective customer. Therefore sales may fluctuate.A decrease in sales means difficulties in financing fixed costs such as wages, rent and other overheads. A difficulty will also be faced in maintaining the business, as the cost of the raw materials is very high. Another business risk is that of the fluctuation of property, the Jamaican dollar is losing value on a daily basis therefore the cost to purchase most foreign currency is very high. A con livestockt will also be placed on the profitability of the business due to the high interest rate at which most banks in Jamaica lend money.So borrowing money at those high interest rates will cause more strain on the business in ground of making a profit. Business risks such as technology and regulatory reflexion are also present. Technology might cause changes and in this case employees will have to be retrained to the more ripe(p) technology and this will in turn cause the business more expense. political/regulatory aspects may also be a risk to the Argyle Mountain Piggery, since licenses and approval are necessary for the business to be legal and it is not a guarantee that these will be O.K. by the government.Even though the competitors were indentified in the feasibility study, it is highly likely that a new competitor can enter the market and be stronger than Argyle Mountain Piggery. The business will then be oblige to change its marketing strategy by lowering the cost and in this case the quality will definitely have to be improved. It is very important for the environment to be protected and the operators of the Argyle Mountain Piggery are aware of this so the necessary precautions will be taken to keep it safe.So the waste materials that are generated will be set and sold to farmers as manure/ fertilizer, as it contains nutrients that will append crop yield and during this process appropriate storage will be done in order to minimize the amount of greenhouses gases been emitted. In the case where it is not treated a private contractor will be hired to dispose of the waste. The materials and equipment used in the production of the product, will be environmentally friendly as operators are going green in order to sustain the environment.\r\n'
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